Guest Intelligence

Guest intelligence unites stay history, preferences, and spend across rooms, dining, and experiences into a single 360° profile. Zaplar recognizes returning guests and VIPs the moment they book, so your team can turn data into genuinely personal service. Built-in travel tracking makes each stay even more tailored to how and when your guests travel.

FEATURE 01

A single 360° profile

Stay history, preferences, and total spend across rooms, dining, and experiences live in one unified guest record.

FEATURE 02

Recognize VIPs instantly

Returning guests and VIPs are surfaced automatically at booking, so recognition and personalization start before arrival.

FEATURE 03

Personalize with travel tracking

Travel patterns and context let Zaplar tailor offers and touchpoints to how each guest actually travels.

BY THE NUMBERS

Numbers that speak for themselves

360°

Unified guest profile

All revenue

Rooms, dining, experiences

Instant

VIP recognition

Personal

Service from real data

Helping exceptional hoteliers do their best work.

We believe great hospitality is about being present with the guest, not spending time infront of a screen.